From November 10th to 12th, 2023, the city of Brussels will host the highly anticipated 1st edition of the Salon International de la Beauté et du Cosmétique Afro (S.I.B.C.A) at the prestigious corporate venue, AREA 42.
With the theme "Decolonize Beauty," this initiative aims to promote the beauty of Afro-descendant women and raise awareness against skin depigmentation and the stigmatization of textured hair.
This significant event focusing on Afrodescendant beauty will bring together all stakeholders in the beauty industry, including decolonial activists, environmental advocates, entrepreneurs, firms, as well as actors in the public health sector from Belgium and a diverse range of international participants.
With over 3,000 participants expected, the program will feature conferences, B2B meetings, workshops, exhibitions of innovations, and exclusive promotions.